Marketing Entrepreneurship Business Blog for SMB's

Marketing Entrepreneurship Business Blog for SMB's

Tag: Australia - Page 3

Thursday, 22 August 2013

Why #24yrold ? What does it mean ?

If I could have a dollar for every time I didn't trust my gut instinct, I would be a very rich woman.

Like most entrepreneurs, I have failed more times than I have succeeded and every single time I have failed I have thought back to how I could have done things differently. 9 times out of 10, it was because I didn't trust my gut instinct.

Trusting in yourself and your intuition is important, but if you are anything like me, you second guess what you think you should do and find reasons as to why you should do something a different way. It's not too indifferent from taking a risk. We are all reluctant to take risks but sometimes there is this thing inside us that tells us that we must do it - even though there a thousand reasons why we shouldn't.
One of my good friends is incredibly talented. She has worked for some of Australia's most successful fashion houses as a designer and a few years back decided that she wanted to start her own brand.

I am a big advocate for women that have a go. Her label and namesake Sophie Moran Inc is worn by celebrities, models and people throughout the world that fall in love with her simple designs, great fabric and the wearability of her product. The brand is fun, sexy and can be worn anywhere. It's also a great gift for your nearest and dearest.

Like many great designers, she started her business from her kitchen table and it is now seen in more than 70 stores around the world. Her marketing is simple. Facebook. She cannot make enough product to cater for the demand from the stores that stock her products and her friends. Facebook showcases her latest designs and who is wearing it with what.

All the models are friends who just so happen to be either famous (and fabulous) or incredibly good looking. You won't see any anorexia girls on this page. Just healthy, sporty stylish women that genuinely love the Sophie Moran brand.

This is one of her latest designs. Check out her Facebook page and let me know what you think! As an Australian fashion designer, she rocks - big time!
Published in Marketing
Friday, 06 January 2012

Classy? Or is it Sophisticated?

Ever sat down with a group of friends from another country and felt like the odd one out? Not because you dress particularly strangely, nor due to the fact that they eat a whole different menu than what you are use to (think peanut butter and jelly sandwiches - ughhh!), but because your accent and basic language is lost in translation and you are not sure whether to keep quiet to avoid embarrassment or to power through in hope of perhaps teaching your friends a thing or two about being Australian or English or whatever you may be.
Published in Management
I really don’t have too much to say about Prince William other than the fact he looks like a lovely chap, someone that perhaps I could head to the pub with on a Saturday, down a few pints and then head home.
Published in Mellissah Smith
DMG-Homepage

As I said, it’s been a big week at Marketing Eye! Marketing Eye Brisbane has developed this new website for telecommunications gun, Donna Gresham. DMG Communications now have a new brand, new identity and new website.
Published in Marketing
Every three months, I make a trip out to rural Australia (Charters Towers) to meet with  a number of clients.

I have to admit – I have been hiding under a rock when it comes to what is going on with Australia’s Political parties.

Published in Mellissah Smith
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