Date: July 2019
Rom Control specialise in repairing and refurbishing industrial, electronic, and process control equipment. We worked with the team to develop content and create more brand awareness.
As the outsourced marketing team, Marketing Eye invoked a rebranding strategy that would prove to be integral to increase their branding awareness. The strategy included a redesign of their website and creation of promotional marketing print assets. These assets showcased the work Rom Com has achieved whilst also being informative promotional marketing collateral for the company.
Principal Partners provide flexible and strategic financial plans and services to help grow the financial position of clients. As a leader of guided wealth, Principal Partners needed a leading marketing strategy that would differentiate their services, from other financial services in Melbourne.
Marketing Eye developed marketing assets to help reposition themselves to their desired clients. The assets that were designed included a redevelopment of their website and the creation of promotional print highlighting their services.
As part of the branding design, new business cards and email signatures were developed, these assets needed to match the aesthetic of the brand and align with the redesign of the website in a cohesive way to help unify the new brand story.
Lucas’ PaPaw is a topical treatment for minor open wounds that helps to soothe and heal the skin. Its created from fresh papaya and made in Queensland Australia. Lucas’ Papaw needed a partner that could deliver a strong marketing and branding campaign, so we helped deliver a strategy to meet those needs. The efforts undertaken helped to leverage Lucas’ Papaw as the well-known brand it is today.
Marketing Eye delivered outsourced marketing services and created new taglines and strategies such as ‘it’s more than just a lip balm’ to help promote and boost their product.
We also developed the website and created relevant content such as print advertising materials and informative brochures. The marketing efforts invoked by Marketing Eye, helped Lucas’ Papaw to level up their marketing campaigns by developing a new tone of voice, which was emulated in the implemented marketing campaigns. These campaigns also created copious amounts of brand awareness through the unique and creative content we developed.
International Independent Medical Examiners are a team of medical and health allied professionals delivering independent and expert advice on the areas of personal injury, superannuation and disability insurance. The company needed a new tone of voice which Marketing Eye's outsourced marketing department delivered, by launching a redeveloped website which related to the audience. From the marketing strategy to the redesigning the website, Marketing Eye helped by developing their digital campaigns. Using our expertise, we helped to develop a better online presence for the International Independent Medical Examiners as well as creating an informative platform, which enabled better brand awareness and understanding.
Asimpa is a leading provider of project support services and erosion control products for the commercial, pipeline, oil, gas, power and energy industries in North America.
Marketing Eye was engaged a Asimpa's outsourced marketing department. Our expert marketing consultants brought to life the Asimpa experience through building their new online portal. This new portal acts as the gateway for clients to gain a better understanding into the services Asimpa provides, as well as allowing them to engage and make any inquiries into their services. As part of the marketing strategy, new collateral was delivered by producing business cards and information brochures, helping to educate and direct clients to Asimpa’s services.
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When you have a marketing agency, it is imperative that you understand the very different dynamics between marketers and other roles within a company. Fundamentally, marketers are very different and like most professions, tend to have triggers that keep their performance at a high, and others that send them in a downward spiral.